How we work

Every company's operational effort should be aimed at defined business goals. Web development and digital marketing are no exception. Here at Nuna, we make your priorities ours by using a simple and effective framework.

How we work - Framework - Nuna Digital

Align & Research

Understand your business context and set expectations

We want to get to know your business: your strategy, goals, and tactical resources you’ve got. We want to learn what KPIs are your highest priority so that we can align on how we’ll measure the success of our cooperation.

Understand how clients reach you

We want to know how your marketing funnel looks like – how you currently get people from A to Z. We map that journey with your help and use any existing analytics data to identify areas of biggest opportunity.

Understand the client

Who are the people coming to your website and what do they want? What are the main objections to your business and what makes them not want to use your product or services? That’s what we aim to find out at this stage.

Understand the external context

In today’s world, it’s unlikely you exist with no competition. We want to know who your competitors are, how they are better or worse than you. We will also check what your customers are saying on social media platforms, forums, and review sites.

Understand your unused persuasive power

We want to find out persuasive facts about your company that your prospects are not aware of yet. These facts might have never been presented to them or completely missed.

Implement

Prioritize biggest ideas

We target the boldest ideas that have the highest potential to get results. This might be e.g. your website’s UX, framing of your value proposition, or your presence in social media.

Design the implementation

We create outlines for the ideas we’ve identified and align with you to get your feedback and approval toward the next steps.

Run the implementation

We implement and test the agreed changes, with analytics in place to support our success metrics.

Learn & Expand

Gather insights

Transfer winning results into other media

We monitor the changes to ensure alignment with your goals. We stay in touch to present to you what’s going on with our projects and provide ongoing analysis of the results. Based on the results, we adjust, maintain, or pivot our efforts.

Achieving a higher conversion rate to increase your profit is our ultimate goal. This gives an opportunity to diversify client acquisition channels and propel your growth forward.

Gather insights

Transfer winning results into other media

We monitor the changes to ensure alignment with your goals. We stay in touch to present to you what’s going on with our projects and provide ongoing analysis of the results. Based on the results, we adjust, maintain, or pivot our efforts.

Achieving a higher conversion rate to increase your profit is our ultimate goal. This gives an opportunity to diversify client acquisition channels and propel your growth forward.

Ask us anything

Contact us for a call or a simple email exchange.